On a stamp, tag, label or card that stays with the product until it reaches you, and in advertising where the claim is made.
You want to find where a seller should tell you what a bag is made of, in the shop and online.
The Guides say disclosures should appear as a stamping on the product, or on a tag, label or card attached to it, affixed so as to remain on or attached to the product until received by the consumer purchaser. They should also appear in advertising where statements or pictures would otherwise give a false impression of the composition.
What the text says
- All disclosures described in section 24.2 should appear as a stamping on the product, or on a tag, label or card attached to it.
- They should be affixed to remain on or attached to the product until received by the consumer purchaser.
- They should also appear in all advertising, in any media, whenever statements, representations or depictions would otherwise create a false impression of the composition.
- They should be conspicuous and clear enough to be noticed by purchasers casually inspecting the product or casually reading the advertising.
- A disclosure made necessary by a particular representation should be in close conjunction with the representation.
What to check
- On the bag, look for a stamp or a tag with the material.
- In a listing, look for the material near the headline claim.
- Look at the photos for a label.
- Keep a record of what the listing said.
What to do if the label is missing
Ask the seller before you buy. If the bag arrives with no information, you can ask the seller to confirm the materials in writing.
A note on online listings
Online, the photos do not show the tag. Look for a material line in the description, in the item details or in the care section, and read all three. If the claim appears in the headline and the detail appears only in a long block of small text, that is worth noticing before you pay.
Where this answer stops
The Guides are administrative interpretations. They describe good practice and do not give you a right to a refund. Your refund rights come from the seller’s policy and your local law.
Sources and further reading
Three more perspectives
Look for the disclosure close to the claim. A disclosure far from the claim, or in small print, is easy to miss.
Take a screenshot of the listing when you order. If the bag differs from the description, you have a record.
Keep the swing tag until you are happy with the bag. It may be the only place with the material name.
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